Trusted by Leaders from

Kristina Bulle

CMO, Procter & Gamble

"Die Zusammenarbeit in unseren Sparring-Sessions hilft mir enorm, meine Botschaft klar zu bündeln und mit einer überzeugenden Story zu verbinden."

Peter Mayer

General Manager Assembly Planning & Industrial Engineering, Mercedes Benz AG

"Die Masterclass ist Gold wert. Für mich ist Narrative Leadership mehr als Storytelling - es ist ein strategisches Werkzeug, um Transformation zu gestalten und Menschen zu begeistern."

Bernhard Moser

Geschäftsführer Marketing, dm-drogerie markt AT

"Bei dm ist  Storytelling im Marketing selbstverständlich. Seine Wirkung auf Führung und  Strategie zu erkennen - das war mein eigentliches Aha-Erlebnis."

Andreas Keim

Partner & Regional Lead, Ernst & Young

"Die Masterclass bot mir wertvolle Einblicke und Tools -  und vor allem den Austausch mit inspirierenden Führungskräften anderer Organisationen."

What’s the story we can help you with?

Keynote Story

Important presentation
coming up?

Change Story

Need to align people
around your vision?

Brand Story

Want your brand
to stand out?

Leader voices.

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Kristina Bulle

CMO, Procter & Gamble

"Our sparring sessions help me tremendously to express my message clearly and connect it to a convincing narrative."

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Dr. Rolf Bauer

Founder & COO, iViation GmbH

"Working with you, I developed a story that truly resonates - both emotionally and logically."

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Bernhard Moser

CMO, dm-drogerie markt AT

"At dm, storytelling in marketing  is second nature. Realizing its power for leadership and strategy - that was  my real aha moment."

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Mario Scheerer

Founder, Scheerer Manufaktur

"You asked the right questions and guided me to see what customers really want and how I can translate this into a strong branding."

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Jonathan Leßmann

CMO, SWIAT GmbH (DEKA Bank)

"You transform scattered ideas into few key points, making the story sharp, strong, and dynamic."

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Lukas Heinzmann

CEO & Co-Founder

"As a startup, speed matters. And that’s what I value in working with you: Every session drives toward a result that same day."

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Filmon Ghirmai

CEO & Founder, Relaxroll GmbH

"The masterclass helped me turn an idea into a story that’s clear, memorable, and instantly understood."

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Volker Kassera

CEO & Co-Founder, iViation GmbH

"Today we can communicate our vision convincingly, in a much shorter and more concise way. And most importantly, people remember it."

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Magdalena Tschabrun

Manager Digital Business International, dm-drogerie markt AT

"The masterclass helped me find my authentic voice to place my message with maximum effect."

Mastering Narrative Leadership will help you:

Tell a story that connects your vision to your audience’s hearts

Become a thought leader in your organization and beyond

Craft a clear, magnetic vision, a promise for a better future

Develop influence
beyond your title

Leverage the power of your personal story and brand

View our coaching journeys

Preparing a make-or-break presentation?

Is this
you?

Delivering a keynote at a major conference?

Wondering what your personal story and brand really is?

Shaping your leadership narrative  for the next 12 months?

Then it is time to start your journey.

Choose your path and step into Narrative Leadership.

Single Journey

1:1 Coaching Sessions

Highly personalized. Deeply transformative. Work one-on-one with a senior coach to unlock your narrative power, clarify your leadership identity, and step forward with your story.

Explore

Group Journey

6-Week Digital Masterclass

Join a guided experience with a small group of  leaders daily learnings and regular group sessions  to grow together,  scale your storytelling skills, and become a thought leader in your organization and beyond.

Explore

What makes our Coaching truly different?

  • Standard Coaching

  • No clear outcomes

    just endless coverstation?

  • No connection

    just advice that misses your context?

  • No focus

    just scattered ideas and random thoughts?

  • No tailoring

    just one-size-fits all which doesn’t fit anyone?

  • Narrative Coaching

  • You get in real time real value

    Coaching sessions with immediate impact.

  • You partner with top-class coaches

    Coaching sessions led by dedicated communication experts.

  • You apply battle-tested tools & frameworks

    Coaching sessions that simplify complexity - for every topic.

  • You grow with a strategic & personal approach

    Coaching sessions tailored to you and your needs.

Explore Narrative Leadership Insights.

Podcast

So macht die Telekom Lust auf Lernen

Tatjana Wittig, Director & Chapter lead AI bei der Deutschen Telekom

Theo Eißler

Sep 21, 2025 • min read

Your Brand Is More Than a Logo

Dr. Peter Fluhrer

• It’s a Story that Bends the Growth Curve. min read

Videos

The Million-Dollar Difference

Why Investors Don’t Just Buy Your Deck - They Buy Your Story

Dr. Peter Fluhrer

Sep 21, 2025 • min read

All insights

Your story is your most powerful leadership tool. Let’s shape it.

Schedule a call

Narrative Leadership Coaches

We see the best in you 
and bring it to light.

Jürgen Kohnen

Narrative Leadership Coach

Empowering Leaders Master Business Presentations through Story / Former Senior Director at P&G

Theo Eißler

Narrative Leadership Coach

Empowering Executives Inspire Audiences through Story // Founder & CEO, Bär Tiger Wolf (Corporate Storytelling)

Dr. Peter Fluhrer

Narrative Leadership Coach

Empowering Entrepreneurs Shape Brands through Story // Head of the Narrative Leadership Academy

Meet the team

Ready to become the leader people want to connect with?

Step into Narrative Leadership and book a free discovery call now.

Schedule a call

Choose your time slot

Schedule your free discovery call and take 
the first step toward clarity.

Book your journey

Secure your spot and get matched with 
the right coach or program.

Unlock your transformation

Start your journey to unlock your voice, story, 
and leadership impact.